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Overcoming challenges as an ECE business owner – a quick overview

  • April 18, 2023

As an ECEC business owner, you know first-hand the challenges that come with being in the Early Childhood Education and Care industry. Right now, services are struggling with hiring and retaining staff, boosting enrolment, managing families, staying profitable, and more. These are just a few of the challenges we see ECE owners face on a daily basis.

Through conversations with industry experts, we’re able to offer insight and support into how you can overcome these challenges. 

Hiring and Retaining Staff

Hiring is the biggest challenge facing childcare owners and directors right now. When working to hire and retain the best staff for your service, keep the following in mind:

·       Create in-depth job descriptions

·       Redefine your hiring process

·       Get your job postings seen

·       Ask for referrals

·       Improve onboarding and training

Check out our most recent webinar featuring recruitment expert Angie Cooper discussing strategies to attract and retain educators Click Here
Marketing and Enrolment

When it comes to boosting enrolment, marketing is key. Effectively marketing your service will improve your service’s brand and help increase enrolment. If you’re facing the challenge of lower enrolment and not sure where to start, try the following tips:

·       Utilise social media

·       Optimise your website

·       Start a blog

·       Use a CRM

·       Connect to your network

·       Host an event

Managing Staff and Families

One of the biggest challenges that comes with owning a service is managing staff, families, and children. It can be hard to keep track of all of this important information in an effective and efficient way. With things constantly changing like children aging up, moving centres, coming off the waitlist, etc., it’s crucial to have a system in place to handle your service management. 

Kangarootime is a childcare management software that can help you automate your service and better manage staff and families. Using Kangarootime you can:

·       Keep track of important child, family, and staff information

·       Get notified when kids can age up

·       Forecast open spots and boost enrolment

·       Monitor centre attendance

·       Manage data and view dashboards

·       So much more!

Want to learn more about how Kangarootime can assist – Get in touch

Financials and Profitability

While it’s not the purpose of your business, the financial success of your services is crucial. However, increasing finances and maintaining profitability can be difficult. Check out these tips to help you improve the financial performance of your ECE business:

·       Refine your services budget

·       Take advantage of grants and subsidies

·       Invest in a CCMS

 

Keen to learn more about Kangarootime? Join a quick 5-minute webinar to get a feel for our software. In this presentation, we will give you an overview of our features. You’ll be able to interact with our product consultants and ask questions along the way. Register here and select a time that works best for you. Join a 5-min walkthrough presentation!

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